Vispera is the Turkish retail-image-recognition company whose AI turns shelf photos into merchandising and execution intelligence.
Founded in Istanbul, Vispera’s technology recognizes products, facings and out-of-stocks from ordinary store photos, letting brands measure shelf compliance without manual audits. Field teams and distributors capture images from stores, and Vispera’s vision models convert them into dashboards on availability, share of shelf and pricing. The company serves major FMCG brands across Europe and the Middle East, turning computer vision into a retail-execution tool.
Vispera sells enterprise agreements scoped to store coverage and modules; pricing is arranged with its sales team.
FMCG brands, distributors and retailers that want objective shelf data without manual store audits.
Vispera serves FMCG brands measuring retail execution.
Brands pilot in selected stores: field staff capture photos with the app and analytics populate within days.
Objective shelf data at a fraction of manual audit cost, and faster correction of execution gaps.
Brands pilot in selected stores: field staff capture shelf photos with the app, recognition runs automatically and dashboards populate with availability and compliance metrics within days. Rollout expands store by store.
Image quality and capture discipline affect accuracy, and value depends on acting on execution gaps the data reveals.
Trade teams say objective shelf data beats manual audits on both cost and consistency.
FMCG brands and distributors measuring retail execution across many stores.
Shelf execution is a money problem disguised as an operations problem. Vispera makes it measurable without manual audits. FMCG brands should pilot with field teams and act on the first findings quickly to build the habit.
Make shelf execution measurable. Vispera’s photo-based analytics is the fastest path for FMCG brands tired of manual audits.
No. Vispera is a commercial retail platform engaged through enterprise agreements.
Yes — recognition results integrate into trade and BI systems through APIs within customer deployments.
Against manual audits and generic vision APIs, Vispera delivers retail-ready metrics with proven in-store accuracy.
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