SendCloud

SendCloud is a Chinese email delivery and marketing platform providing reliable transactional and bulk email sending for businesses.

Overview

SendCloud provides email infrastructure for Chinese businesses: transactional email such as verification codes, receipts and notifications, plus marketing email with high inbox placement in the domestic email ecosystem. Its platform offers template management, real-time delivery analytics and bounce/complaint handling, with SDKs for mainstream languages and SMTP relay for quick integration. Deliverability expertise specific to Chinese mailbox providers like QQ, 163 and enterprise domains is its core value.

How It Works

Register, connect your systems via SMTP or API and configure and verify your sending domain. Create templates with variables, test deliverability and go live, then monitor delivery, bounce and complaint data from the console.

Key Features

• High deliverability optimization for QQ, 163 and enterprise mailboxes
• Transactional email via SMTP relay and SDKs
• Template management with dynamic variables
• Real-time delivery, bounce and complaint analytics
• SDKs for mainstream development languages
• Marketing email with list management tools

Pricing

SendCloud uses a freemium model with free sending credits for testing; commercial use is billed by sending volume in tiers, with separate marketing email packages.

Who Is It For

Chinese SaaS, e-commerce and internet companies that need reliable verification codes, notification email and marketing email delivery.

Common Use Cases

• Sending verification codes and notification email
• Bulk marketing email outreach
• Optimizing email deliverability in China

FAQ

Is SendCloud free to use?

Yes. SendCloud provides free credits for testing and small-volume sending; usage beyond that is billed by sending volume.

Does SendCloud offer an API?

Yes. SendCloud supports both SMTP and HTTP API integration, with SDKs in mainstream languages for developer convenience.

How does SendCloud compare to alternatives?

Compared with international services like SendGrid, SendCloud optimizes deliverability for the Chinese mailbox ecosystem with better localization and compliance.

What should I know before adopting SendCloud?

SendCloud focuses on domestic email delivery; its marketing automation is weaker than dedicated marketing platforms. It fits infrastructure-grade sending needs, while deeper marketing requires additional tools.

Is integration complicated?

Not at all. SMTP integration needs only a configuration change in your existing mailer, while the HTTP API ships SDKs for mainstream languages and both paths include documentation and technical support for going live quickly with verification flows.

How is deliverability?

SendCloud optimizes specifically for Chinese mailboxes (QQ, 163, enterprise domains) and provides delivery monitoring; actual inbox placement also depends on your content and domain reputation.