Feigua Data

Feigua Data

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飞瓜数据 is a Chinese short-video and live-commerce data platform covering Douyin, Kuaishou and Xiaohongshu for marketing intelligence.

Overview

Feigua Data tracks the Chinese short-video ecosystem across Douyin, Kuaishou and Xiaohongshu: live-stream sales data, influencer rankings, brand marketing case studies and content trend reports. Its hot-topic tracking helps brands ride trends, while creator screening tools match campaigns to creators by audience and performance. Product selection dashboards help e-commerce teams decide what to sell and promote. The platform publishes regular industry reports used widely by marketers.

How It Works

Select the platforms and accounts to monitor and configure dashboards for live streams, products and hot topics. Use creator screening and product selection analysis to guide spending, follow hot topics for content opportunities and export industry reports for reviews.

Key Features

  • Cross-platform monitoring for Douyin, Kuaishou and Xiaohongshu
  • Live-commerce sales and revenue estimation
  • Creator screening and audience profile analysis
  • Hot-topic tracking and marketing case studies
  • Product selection analysis and trend insight
  • Industry research reports and data exports

Pricing

Feigua Data is a paid subscription service, priced by platform and data modules, with some features available for free trial.

Who Is It For

Chinese short-video marketing, live-commerce and brand teams that need cross-platform intelligence to guide content and ad strategy.

Common Use Cases

  • Live-commerce product selection and competitor analysis
  • Creator campaign screening and evaluation
  • Short-video hot topic tracking

FAQ

Is 飞瓜数据 free to use?

Feigua offers some free trial features; complete data queries and long-term monitoring require a paid subscription.

Does 飞瓜数据 offer an API?

Feigua provides data reports and API cooperation for agencies and brands; specific requirements can be arranged with its business team.

How does 飞瓜数据 compare to alternatives?

Compared with single-platform backends, Feigua provides cross-platform competitive intelligence and industry benchmarks — an external perspective for marketing decisions.

What should I know before adopting 飞瓜数据?

Feigua is a third-party monitoring platform with estimated sales figures — verify against actual backend data before major decisions. Subscription costs are relatively high, fitting teams with ongoing data needs.

Which platforms does Feigua cover?

It primarily covers Douyin, Kuaishou and Xiaohongshu short-video and live-commerce data, plus cross-platform industry research reports that summarize category trends. Coverage depth varies by platform module, so choose the subscription package that matches the channels your team actually operates on.

Can I export the data?

Yes. Leaderboards, monitoring data and industry reports export cleanly for weekly reports and campaign reviews. Teams typically schedule regular exports into their own BI or spreadsheet workflows, combining platform estimates with internal sales data for a fuller performance picture.

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