Looka is an AI logo maker and brand kit generator that designs logos and complete brand identities in minutes.
Looka uses AI to generate logo concepts from your company name, industry, and style preferences, then lets you refine colors, symbols, and layouts in a live editor. What distinguishes Looka is its Brand Kit: after choosing a logo, it automatically produces business cards, letterheads, social profiles, presentations, and a branded website — all matching your identity. Hundreds of templates ensure the assets look cohesive out of the box.
Looka sells one-time logo packages (Basic and Premium) with different file types and brand kit access, plus an annual Brand Kit subscription that keeps templates and website tools active.
Small businesses, freelancers, and founders who need a logo and consistent brand materials without hiring an agency.
New businesses launch with logo, cards, and social profiles in one session. Freelancers test brand directions cheaply before committing. Side projects get credible branding fast.
Generate broadly, then narrow with the editor; strong logos usually come from refining a good concept rather than hunting for a perfect first result.
Generate concepts, refine your favorite, purchase the brand kit, then deploy the auto-generated collateral across cards, socials, and website in one pass. The brand kit subscription keeps every asset available for future campaigns without redesigning from scratch.
Designing and previewing logos is free; downloading files requires a paid package.
No public API; Looka is a self-serve design platform.
Its brand kit breadth beats simpler logo makers like Zarla and Hatchful.
Yes, purchased packages include full ownership and commercial rights.
Yes, though you should run a trademark search before registering.
PNG and JPG basics, with SVG, PDF, and brand kit files on premium packages.
Yes, branded site templates are included with the Brand Kit subscription.
The Brand Kit generates business cards, letterheads, social profiles, presentations, email signatures, and a branded website, all automatically styled to match your chosen logo and palette.
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